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At Apocalypto Fitness, we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy outlines how we collect, use, and safeguard your data when you visit our website, sign up for our services, or interact with us.

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1. Information We Collect

We collect different types of personal and non-personal information, including:

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1.1 Personal Information

When you register for a class, purchase a membership, or contact us, we may collect:

• Name

• Email address

• Phone number

• Billing and payment details (handled securely via third-party processors like Stripe or PayPal)

• Emergency contact information (for training safety purposes)

• Health-related information (if voluntarily provided for fitness assessments)

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1.2 Non-Personal Information

We automatically collect certain information about your device and browsing activity, such as:

• IP address

• Browser type and device information

• Website usage statistics (pages visited, time spent, interactions)

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2. How We Use Your Information

We use the collected information for the following purposes:

• To process your registration, payments, and bookings

• To communicate important updates, class reminders, or cancellations

• To improve our website functionality and user experience

• To customize workout plans and fitness recommendations

• To comply with legal and regulatory requirements

• To send promotional materials and offers (you may opt out anytime)

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3. How We Protect Your Data

We implement strict security measures to protect your information, including:

• SSL encryption for secure data transmission

• Restricted access to sensitive data within our organization

• Third-party payment processors (such as Stripe or PayPal) for secure transactions

• Regular security audits to safeguard against cyber threats

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4. Third-Party Sharing

We do not sell or rent your personal information. However, we may share data with:

• Payment processors to handle secure transactions

• Service providers that help us manage the website and email communications

• Legal authorities if required by law or to protect our business

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5. Cookies & Tracking Technologies

We use cookies and tracking technologies to enhance your browsing experience. You can manage your cookie preferences through your browser settings. By continuing to use our site, you consent to our use of cookies.

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6. Media Release & Consent

By participating in Apocalypto Fitness events, classes, or training sessions, you may be photographed or recorded. These images/videos may be used for marketing and promotional purposes. If you wish to opt out, please contact us at blueprintfitness.lawrence@gmail.com.

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7. Your Rights & Choices

You have the right to:

• Access, update, or delete your personal information

• Opt-out of marketing emails

• Withdraw consent for media use (applies to future content only)

To exercise any of these rights, contact us at blueprintfitness.lawrence@gmail.com.

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8. Changes to This Policy

We may update this Privacy Policy as needed. Changes will be posted on this page with the "Last Updated" date. Continued use of our site after changes means you accept the updated policy.

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9. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us:

📧 Email: blueprintfitness.lawrence@gmail.com
🌐 Website: www.apocalyptofitness.com
📍 Address: 3804 Payne Avenue, Cleveland, OH 44114

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By using Apocalypto Fitness, you agree to the terms of this Privacy Policy.